Jeff Bezos, Amazon founder, entrepreneur and owner of the Washington Post, talks to David Rubenstein about his background, how he came up with the idea for Amazon, building the company, some of the key businesses including Prime and Whole Foods, the space race and philanthropy. The world's richest man says his most important decisions are made not with quantitative analysis but "with instinct, intuition, taste, heart".

From the series Peer to Peer.