Management was once a coveted career milestone. Today, however, fewer people want the job, viewing it as an exhausting role caught between corporate demands and employee expectations. As organisations struggle to find willing leaders, an important question emerges: why are the wrong people often ending up in management positions, and what does that mean for the future of work?

This thought-provoking documentary travels from the Michelin factories of France to corporate headquarters in Bergen, meeting leaders, researchers, and employees who are rethinking what effective management should look like. Through real-world examples and innovative workplace experiments, it explores how companies are challenging outdated models and developing new approaches to leadership that are more sustainable, supportive, and rewarding.

Blending expert insight with compelling human stories, the film examines one of the most urgent workplace challenges of our time. It offers a hopeful vision for the future, revealing how organisations can redefine management and restore purpose, meaning, and appeal to a role that remains essential to business success.